The ways of promotion 5 specific franchised hotels (Hilton, SolMelia, Literature review

The ways of promotion 5 specific franchised hotels (Hilton, SolMelia, Marriott, Mandarin Oriental, Jumeirah) through technology - Literature look back ExampleTo achieve this goal, the participation espouses saving scarce water resources for future needs. The high society also lessens authorized energy use to allowable levels. The confederacy espouses the use of reusable energy. The company implements activities that will serve as guides for future environmental protection programs (Pride, 2012, p. 33). Further, Hilton Hotels Senior Vice President Mike Ashton emphasized the companys well-disposed marketing strategies take offering its hotel guests perks. The perks include access to seamless internet, mini bars, movies, facsimile machine machines, and other communication amenities. The Hilton Hotel amenities will outshine the privileges of its competitors in the world-wide hotel market place, including Marriot group of hotels, Sheraton hotel group, and world-wide hotel group. Hiltons Ashton reiterates that the catamenia marketing strategy builds unwavering customer confidence in the Hilton brand, generating the customers emotion based prerogative (Tungate, 2008, p. 148). Further, Marriott Hotels groups Chairman Bill Marriott writes posts onto the companys social ne dickensrking intercommunicate sites. The posts are arranged according to blog publication date. In addition to the date arrangement, the blog posts are also arranged according to blog topics. Mr. Marriotts posts pertain to several customer topics. The topics include food, travel, sports, politics, movies, and books. Mr. Marriotts blog sites are classified by the blog site visitors as reliable and up to date. However, people classify the neutral social networking sites as more reliable compared to Mr. Marriotts self-serving website blogs (Rosen, 2011). other news item states that Hilton uses advertising to growing hotel reservations (Anonymous, Hilton Garden Inn Speaks Success With New Adve rstising Campaign, 2011). The Hilton group of hotels uses the popularity of nimble ph ane texting and other social networking environments to transform the current Hilton group of hotels marketing campaign a two notches higher. The Hilton group of hotels communicates with its current and future customers by using acronyms. The acronyms are used to explain the many benefits of having ones sound sleep within one of the cozy rooms of the Hilton group of hotels. The hotel uses the social networking sites to get to out and move the undecided tourists to make a reservation in any of the Hilton group of hotels worldwide locations. The companys 2011 marketing strategy focuses on two things. First, the company will understand the current and future customers languages. Next, the company will includes speaking the current and future customers language in communicating the companys many benefits to the attentive future customers. Hilton group of hotels Vice President Judy Christa Cathey, in charge of global marketing, reshapes the current company policy to speaking the customers language. This means that the companys officers and employees will do their outdo to put themselves in the current and future customers shoes. The line and staff employees of Hilton group of hotels will think as the prospective customers think. This way, the companys line and staff employees will be able to think beforehand of the customers. The companys officers will not have to wait until the customers will explain what is in their demanding mind. The company will offer amenities that will meet the customers current and future needs. The policy will increase hotel re